The best Fitbit deals this October Prime Day

Fitbit likes to wait for the big day to begin to drop its prices.
By Christina Buff and Tabitha Britt  on 
Editors and writers independently select products unless marked Sponsored or Promoted. Sponsored content is a paid ad, while content marked Promoted is chosen by Ziff Davis leadership. We may earn an affiliate commission if you buy through our links. Promoted cards do not include input from individual authors.
prime day illustration in yellow and blue with three Fitbit watches
Credit: Mashable Photo Composite / Ian Moore / Fitbit

UPDATE: Oct. 8, 2024, 4:15 a.m. EDT This article has been updated to reflect the best October Prime Day Fitbit deals available.

The best Prime Day Fitbit deals at a glance:

BEST FITBIT DEAL
Fitbit Sense
$139.95 at Woot! (save $110)
Fitbit Sense smartwatch with off white band and gold case

BEST FITBIT DEAL FOR KIDS
Fitbit Google Ace LTE
$169.99 at Woot! (save $59.96)
Fitbit Google Ace smartwatch for kids

Prime Day part two, October Prime Day, Prime Big Deal Days, or whatever you choose to call it is here, but deals have been flooding in for a couple weeks. Amazon is well known for dropping deals in the days leading up to their big shopping events. One particular brand, however, chooses to wait until the official Prime Day kickoff to cut its prices: Fitbit.

While other fitness tracker and smartwatch deals are already pretty impressive, Fitbit cannot be bothered to give shoppers an early taste of Amazon Prime Day. The only Fitbit deals you'll find at Amazon ahead of the big day are from sketchy third-party sellers and we don't recommend grabbing those. Instead, we scoured the web for any reputable deals on Fitbit models we could find and came out with....two. But hey, two is better than none, right?

Here are the best (and only) early Prime Day Fitbit deals we could find. We'll be updating this list throughout the official Prime Big Deal Days shopping extravaganza, so check back if you don't see the model you're looking for just yet.

Best Fitbit deal

Fitbit Sense
$139.95 at Woot!
$249.95 Save $110.00

Why we like it

Check out our full review of the Fitbit Sense.

The Fitbit Sense, originally released in 2020, is built for wellness-focused users. The EDA Scan app detects electrodermal activity (aka a stress meter). The ECG app, which is only available in certain countries and intended for people who are 22 or older, checks heart rhythm for signs of atrial fibrillation, and the built-in GPS lets you track your runs without your phone. The battery lasts six days on a full charge, and the fast-charge function gives you a full day's worth of use after just 12 minutes of charging (up to 12 hours with GPS mode on). It's since been replaced by the Sense 2, but is still a pretty solid smartwatch — especially for this price. Save 44% ahead of Prime Big Deal Days at Woot!


PROMOTED

Peloton Bike+
$1,995.00 at Amazon
$2,495.00 Save $500.00
SolaWave
$169.00 at Amazon
iHealth Nexus Smart Scale
$39.99 at Amazon
$42.99 Save $3.00

Products available for purchase here through affiliate links are selected by our merchandising team. If you buy something through links on our site, Mashable may earn an affiliate commission or other compensation.

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Best Fitbit deal for kids

Fitbit Google Ace LTE
$169.99 at Woot!
$229.95 Save $59.96

Why we like it

Just released this past spring, the Fitbit Ace LTE by Google is a smartwatch built just for kids. It helps gamify getting active by encouraging and rewarding movement and play throughout the day. Plus, it swaps screen time for physical activity, which is certainly a plus. Parents can keep tabs on their little ones by calling, texting, and voice messaging, seeing real-time locations, controlling the contact list, and restricting game access during specific times (school, homework, etc.). It's regularly $229.95, but Woot! has it on sale for only $169.99. That's 26% in savings and the lowest price we've seen.

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Christina Buff

Christina Buff is a Nashville-based freelance writer for who covers shopping with a splash of entertainment. If you’re ever wondering what streaming service you need to watch something (and the cheapest way to sign up for it), she’s your girl.

Christina received a B.S. in Business Communication (concentration in writing) from Stevenson University and began her professional journey writing and editing press releases. Since then, she’s written content for a marketing agency, blogged for celebrities, and covered local news, politics, women’s lifestyle, fashion, beauty, and just about everything in between for various publications.

When she’s not writing, she’s probably enjoying live music, studying human design, or embroidering and upcycling clothes. You can follow her on Instagram at @touchinfinity.

Mashable Image
Tabitha Britt
Freelance Writer

Tabitha Britt is a freelance writer, editor, SEO & content strategist. Aside from writing for Mashable, Tabitha is also the founding editor-in-chief of DO YOU ENDO — a digital magazine by individuals with endometriosis, for individuals with endometriosis. She has a Master's degree in Creative Publishing and Critical Journalism from The New School of Social Research and is a grad of Sextech School. You can find more of her work in various online pubs, including National Geographic, Insider, Kinkly, and others.


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